Found a quote today which undoubtedly resonates with Ecologisca..
“Today’s entrepreneurs routinely apply business techniques to philanthropy. Some of them are even using a venture-capital model, investing in a range of promising start-ups and making longer-term funding conditional on performance… [they] often blur the distinction between making money and offering charity. Some use the profits from their main business to cross-subsidise their charitable work.”
via The Economist: Full print edition on 3/12/09